The Backstory

At Dirty Vibez Co. we are not here to sell fashion. We are here to sell the f*cking vibe.

We built this brand because the industry went soft, safe, filtered, and fake. We needed something that hits like pure chaos filled with sweat, grit, and bass overload. Dirty Vibez Co. ripped itself out of Fort Lauderdale in 2025, created by Olivia McFarlane, a force who never met a rule she could not break. Born and raised Jamaican, Olivia moves with rhythm, fury, and fire. That fiercely independent energy is the DNA we inject into every single thread.

Built to Survive the After Party

This is the uniform for the unfiltered. Every piece, from the debut Dirty Genesis to the screaming volume of Loud Mouth, is built from premium heavyweight fabrics that can take a hit. We design for the nights that never end, the chaos that stains, and the stories that stick. These are not clothes to keep clean. They are made to survive the after party the sweat, the smoke, the street fights, the wash cycle. This is gear for the pit, for the alley, for the studio when the doors lock and the volume is too loud to think.

The Dirty Code & The Real Fight

We do not follow trends. We ruin them. We rewrite them. We create our own rules. Dirty Vibez is not just a brand. It is a movement. It is a house name. It is a lifestyle for the unapologetic and the unfiltered.

This commitment to breaking down barriers extends beyond fabric. As an Adaptive Wellness Coach for families with disabilities, I apply that same fury and fire to creating necessary, supportive structures where the industry offers none. We fight the soft and the fake in every arena, demanding that every individual and every family lives their truth unapologetically loud.

Your Vibe. Your Identity.

This is more than clothing. It is a middle finger to conformity and a love letter to self expression. You are the chaos. You are the energy. And you wear the badge unapologetically loud. Welcome to Dirty Vibez Co. Your vibe is your identity, and we are here to make sure it is unforgettable.